The digital transformation of newsrooms has entered a new phase: Reader Centric. As news audiences move online, and revenue sources of news organisations get disrupted, companies need to accelerate their transformation. Newsrooms need to be at the forefront of changes.
In this new world, newsroom leaders must understand the roots of disruption and ways to transform their news organisations. They need to develop new editorial visions, find ways to engage their current and new audiences, and re-organise their newsrooms to deliver on new strategies.
10 news media companies from six Middle Eastern cities are embarking on this inaugural WAN-IFRA programme led by well-known media researchers and trainers, Gregor Waller and George Brock.
George Brock
Visiting Professor of Practice, Cass Business School, City, University of London
All over the world, newsrooms are having to transform to stay relevant and sustainable – and not only because of COVID-19. We are delighted that through this partnership with Facebook, we can be a catalyst and help news publishers in the region develop the skills and generate ideas to move their newsrooms and products to the next level.
Mechthild Schimpf
Director Middle East, WAN-IFRA
“Facebook is committed to ensuring traditional news outlets can create thriving digital businesses. Our partnership with WAN-IFRA to bring the Newsroom Transformation Programme 2021 to the Middle East reinforces these efforts that support the news ecosystem in the region.
Mohamed Omar
Strategic Partner Manger, News Partnerships Middle East and North Africa, Facebook
Mechthild SchimpfDirector Middle East, WAN-IFRAFrankfurt am Main, Germany